SOFIA, 24 May 2018 – Hundreds of Bulgarians gathered in Sofia, the Bulgarian capital, on May 12th to make a public statement against fur farming. The protest march in Sofia, organised by Bulgarian Fur Free Alliance member CAAI, is part of the regional Fur Free Forever campaign that unites South East European countries – as Serbia, Hungary, Bosnia and Herzegovina, Bulgaria and Montenegro – in their fight to end the cruel fur industry.

The Fur Free Forever campaign addresses the extreme animal suffering in the fur industry and the negative impact of fur farming on the environment and local communities. With an increased number of western European countries closing down its fur farms, the Fur Free Forever campaign gives voice to South East European citizens calling to ban the cruel and polluting fur industry in this part of Europe as well.

In March this year, a National Citizens’ Initiative campaign was launched to ban fur farming in Bulgaria. To gather enough signatures, in the months leading up to June, which marks the end of the Citizen’s Initiative campaign, several events are organised in Bulgaria, such as the Make Fur History exhibition and the Fur Free Forever regional march.